re merger Stillfront and GGS

johanne (AU1) · 11.12.2017

https://globenewswire.com/news-release/2017/12/06/1234343/0/en/Stillfront-Group-AB-Stillfront-acquires-Goodgame-Studios.html

vrs

https://community.goodgamestudios.com/bigfarm/en/discussion/168182/announcement-stillfront-and-goodgame-studios-joining-forces#latest

so is this a merger or takeover ???

Southern (US1) · 11.12.2017

https://community.goodgamestudios.com/bigfarm/en/discussion/168187/stillfront-ggs-merger-question

johanne (AU1) · 11.12.2017

Thanks @Southern (US1) was just concerned as seems like 2 different stories

Shay1968 (US1) · 11.12.2017

ok, let me break this down a bit. Yes, it is a takeover. but you have to look at the entire picture. Stillfront is acquiring 100% of GGS's shares which means they have 100% interest in the company and it's assets. However, GGS will acquire 72.4% of Stillfront's shares. When an acquisition happens, the smaller company is absorbed by the larger company and usually ceases to exist. However, with GGS having approx three-fourths interest in the company they have a larger voice. As part of the acquisition agreement GGS has chosen to keep the GGS brand. They have also stated they will, "continue to develop and support [their] current live[s] games, such as Big Farm". However, Good Games will operate under the Stillfront business name while still using Good Games as their brand name (trademark).

Wons (AU1) · 11.12.2017

Shay1968 (US1) said:

ok, let me break this down a bit. Yes, it is a takeover. but you have to look at the entire picture. Stillfront is acquiring 100% of GGS's shares which means they have 100% interest in the company and it's assets. However, GGS will acquire 72.4% of Stillfront's shares. When an acquisition happens, the smaller company is absorb by the larger company and usually ceases to exist. However, with GGS having approx three-fourths interest in the company they have a larger voice. As part as the acquisition agreement GGS has chosen to keep the GGS brand. They have also stated they will, "continue to develop and support [their] current live[s] games, such as Big Farm".

Hi @Shay1968 (US1) In the press release it says the acquired shares will be 36.5% and the rest in cash.

Shay1968 (US1) · 11.12.2017

Wons (AU1) said:

Shay1968 (US1) said:

ok, let me break this down a bit. Yes, it is a takeover. but you have to look at the entire picture. Stillfront is acquiring 100% of GGS's shares which means they have 100% interest in the company and it's assets. However, GGS will acquire 72.4% of Stillfront's shares. When an acquisition happens, the smaller company is absorb by the larger company and usually ceases to exist. However, with GGS having approx three-fourths interest in the company they have a larger voice. As part as the acquisition agreement GGS has chosen to keep the GGS brand. They have also stated they will, "continue to develop and support [their] current live[s] games, such as Big Farm".

Hi @Shay1968 (US1) In the press release it says the acquired shares will be 36.5% and the rest in cash.

The CEOs of GGS have holding companies which will also own stock in Stillfront putting them as major stockholders with 72.4% "In total, 16,868,623 Consideration Shares are proposed to be issued to the sellers of Altigi. The Consideration Shares will represent 72.4 percent of the total number of outstanding shares and votes in Stillfront post-Transaction."

Shay1968 (US1) · 11.12.2017

Peg161 (US1) said:

Shay nothing you stated instills any confidence at all I am sorry to say seems like stillfront has bought into a lemon hope they know how to make lemonaid. The past six months they cant seem to do anything right and it is sad that we did not know how good we had it a year ago. Need to get some qualified workers cause they sure have a mess.

Hi Peg, I agree with you 100% I am just trying to break down what is going on. I for one am tired of all the bugs and lag and broken events. But now we also know the reason why the extreme push on events like CCs and the new CHWE; just to make their earnings look better for this acquisition.

Shannock9 (GB1) · 12.12.2017

Shay1968 (US1) said:

Peg161 (US1) said:

Shay nothing you stated instills any confidence at all I am sorry to say seems like stillfront has bought into a lemon hope they know how to make lemonaid. The past six months they cant seem to do anything right and it is sad that we did not know how good we had it a year ago. Need to get some qualified workers cause they sure have a mess.

Hi Peg, I agree with you 100% I am just trying to break down what is going on. I for one am tired of all the bugs and lag and broken events. But now we also know the reason why the extreme push on events like CCs and the new CHWE; just to make their earnings look better for this acquisition.

While that is no doubt true they are not likely ease off post transaction, are they?

Shay1968 (US1) · 12.12.2017

Shannock9 (GB1) said:

Shay1968 (US1) said:

Peg161 (US1) said:

Shay nothing you stated instills any confidence at all I am sorry to say seems like stillfront has bought into a lemon hope they know how to make lemonaid. The past six months they cant seem to do anything right and it is sad that we did not know how good we had it a year ago. Need to get some qualified workers cause they sure have a mess.

Hi Peg, I agree with you 100% I am just trying to break down what is going on. I for one am tired of all the bugs and lag and broken events. But now we also know the reason why the extreme push on events like CCs and the new CHWE; just to make their earnings look better for this acquisition.

While that is no doubt true they are not likely ease off post transaction, are they?

No, I highly doubt they will ever ease off since they have already been stricken deep with greed. I highly doubt things will change at all looking at their compensation offer for all the broken events and all the hard work and resources that were poured into them by the players. The value of items obtained with gold have become way over inflated, so what GGS sees as a high value compensation package is meaningless to loyal players and has absolutely no real value.

PCA (GB1) · 12.12.2017

Shay1968 (US1) said:

.... The value of items obtained with gold have become way over inflated, so what GGS sees as a high value compensation package is meaningless to loyal players and has absolutely no real value.

Loyal players are actually on their way, GGS is doing their best to lose them

A long standing loyal player, like me for example, knows that to buy with gold your next plot of land you used to need 300 gold more than the previous plot you bought. The cost of plot # 36 in gourmet farm is (or was) 10,200 gold. For example, to buy gourmet plots from # 33 to #36 you needed 9,300 9,600 9,900 10,200 gold

Now things are extremely different, plot # 42 costs 99,000 gold !!! 10 x the previous costs

This is one of many possible examples. Things have been quietly and thoroughly changed by GGS designers, and it's much more likely that a new player buys into this madness than a long standing loyal one who has noticed the deception

PCA (GB1) · 12.12.2017

Shay1968 (US1) said:

ok, let me break this down a bit. Yes, it is a takeover. but you have to look at the entire picture. Stillfront is acquiring 100% of GGS's shares which means they have 100% interest in the company and it's assets. However, GGS will acquire 72.4% of Stillfront's shares. .......

This is a reverse merger Shay

A private company (GGS, formerly part of Altigi) acquires 72% interest in a public company, Stillfront, listed on the Stockholm stock exchange

Small amount of cash paid to Altigi comes from bonds issued by the public company.

This is the path chosen by GGS to go public. Good financial opportunity for the 2 brothers.

What happens with the game and players depends totally on their decisions and strategy. I don't see any connection between their financial opportunities and our fate as gamers lol

Shay1968 (US1) · 12.12.2017

@PCA (GB1)

I do not see this as a Reverse merger. According to Stillfronts earnings and portfolio the company is doing well and expects income to increase. Reverse mergers are done when a company is declining rapidly and all that is left is the legal public corporate shell which can be valuable in certain ways. Most often than not reverse mergers involve 2 very different companies and the private company most often changes the companies name to their own. A private company will buy the shell of a failing company to avoid the long process involving SEC registration to become a public company.

I see this as a horizontal merger.

re merger Stillfront and GGS

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